Your website has one job.
Let’s make it do it.
Whether that job is winning leads, filling rooms, or rallying supporters, I design a Webflow site around it for a fixed price, and most launch in 2–5 weeks. You work with me directly.
I reply within one business day, with an honest opinion even if the answer is “you don’t need me.”
Sound familiar?
“Our site is embarrassing.”
It was built years ago, looks dated on a phone, and nobody remembers how to update it.
“We did it ourselves.”
The DIY builder got you online, but it looks like everyone else’s, and it’s not bringing in business.
“Agencies quoted us a fortune.”
Five figures, three months, and a project manager between you and the person doing the work.
There’s a middle path:a designer who codes. I ship fast, I charge a fixed price, and I care whether your site brings in business.
What a project with me looks like
Designed around one job
Before I touch pixels, we define the single most valuable thing your site should do: book calls, capture leads, take reservations. Every design decision serves that.
Built in Webflow
There are no plugins to break and no developer to keep on retainer. You get a fast, secure site you can edit yourself. The handover makes sure of it.
Shipped in weeks
You get a one-page scope, one fixed price, and a preview link every week. Most projects launch in 2–5 weeks.
Three concept studies, no invented results
I ran minimal design for over a decade, then spent five years in-house at a startup, so my client work is out of date. Instead, I redesigned the sites of three real local businesses, unasked: the research, design decisions, and code are real; the engagements aren’t.
LEAD GENERATIONEastman RoofingA family roofer since 1979, redesigned to look as good as its roofs.Read the case study
HOSPITALITYSeagull InnMendocino’s original bed and breakfast, told as a picture book and booked direct.Read the case study
COMMUNITYSpiral GardensA South Berkeley community nursery and farm, redesigned around the neighbors who support it.Read the case study
No house style: every site is designed for its own customers. Each study links to the full redesign. Kick the tires.
How we’ll work together
- 01
Say hello (free)
Email me about your business, or book a call if you prefer. I’ll tell you whether a new site would bring in more business, and say so if it wouldn’t.
- 02
Scope & fixed quote
A one-page scope in plain English and one fixed price.
- 03
Design
You see the site itself early, in the browser. Two rounds of revisions included.
- 04
Build
I build it in Webflow, fast and clean. You get a preview link and watch it come together.
- 05
Launch & handover
Domain, SEO basics, analytics connected, a recorded walkthrough of your own site, and 30 days of free fixes. Then it’s yours, with no lock-in.
What it costs
Every project gets a fixed quote, but here’s where things start, so neither of us wastes time finding out we’re mismatched.
from $2,500
Focused one-page site that does one job well.
- One page, custom design
- Webflow build
- Mobile-first
- Contact/lead form
- Basic SEO + analytics setup
- Live in ~2 weeks
from $5,000
The complete site most businesses need.
- Up to 6 pages
- CMS for blog, projects, or menus
- Custom design system
- Forms & integrations
- SEO foundations
- Live in 4–5 weeks
let’s talk
Booking systems, e-commerce, etc.
- Everything in Business
- Third-party integrations
- Advanced CMS
- Scoped and quoted individually
Webflow subscription (~$18–29/mo) and domain are paid directly by you. You own everything.
Every project includes
- Strategy & sitemap
- Copy guidance
- Custom design (no templates)
- Webflow build
- Mobile-first
- Speed & performance tuning
- Basic SEO setup
- Contact & lead forms
- Recorded handover session
- 30 days post-launch support
After launch
Site Care
$149/mo
I keep your Webflow site current: up to an hour of changes a month, so you never have to touch it.
Site Growth
$449/mo
Everything in Care, plus ongoing SEO, monthly improvements, and a plain-English analytics report: what your site did for you, and where to go next.
Intro pricing
I’m rebuilding my public portfolio after more than a decade away from client work, so the first clients of the relaunch get preferential pricing in exchange for two things: a testimonial if you’re happy, and permission to publish your results. You pay less, and I get work I can publish.
One person, start to finish
I’m Yann. I started minimal design in 2001 and hand-coded dozens of websites for small businesses back when that was the only way to do it right. Then a fast-growing startup hired me in-house, and for five years I designed and built at a scale most agencies never see.
Now I’ve restarted the studio, trading hand-written code for Webflow: all the craft, a fraction of the timeline, and a site you can edit yourself.
To me, “minimal” means focus: your visitors get a clear path, and you get a site you can maintain.
The person reading your email is the person designing your site.
And when I’m not working on your site, I’m usually tinkering on my own projects: Sifter, a tool that audits local-business websites and shows exactly where they fail; mCSS, an open-source CSS framework other developers build with; and Cleared, a monthly publication that helps developers stay up to date on which new web technologies they can start using in their clients’ projects.
- 25+ years building for the web
- I write code, so nothing gets lost from design to build
Fair questions
Where are your client results?
Honest answer: my client work is either a decade old or locked inside a startup I served in-house for five years. Rather than show old work, I built three complete concept sites with my reasoning documented, so you can judge my current craft directly. Add a fixed-price contract, weekly preview links, and relaunch pricing, and the risk sits with me.
Why Webflow?
I hand-coded sites for years, so I know exactly what Webflow replaces. It gives you a custom design without the upkeep: no plugins to update, fast secure hosting, and you can edit text and images yourself. I work in one platform so I know it deeply.
How long will it take?
Launch sites: about 2 weeks. Business sites: 4–5 weeks. The clock starts when I have your content, and I’ll give you a simple checklist so that’s painless.
Do you write the copy?
I’ll shape and edit what you have: structure, headlines, calls to action. Full copywriting from scratch is available as an add-on.
What do you need from me?
About 2–3 hours total: one kickoff conversation, content gathering with my checklist, and feedback at two checkpoints. I handle the rest.
Who owns the site?
You do. The Webflow account, domain, and design are yours from day one. If we part ways, everything comes with you.
What happens after launch?
A recorded walkthrough of your site, 30 days of free fixes, and then it’s your call: a care plan if you want a partner, or full independence if you don’t. No lock-in either way.
Tell me about your business
Send me a few lines about what you do and what your website isn’t doing. I’ll reply within one business day with a free assessment and a prioritized list of improvements.
Thank you. I’ll get back to you within one business day.
Prefer email?
yann [at] minimaldesign [dot] netI reply within one business day. I won’t add you to a newsletter or send follow-ups.
Rather talk it through?
Book a 20-minute call